Writings
Empowering franchise success, the latest in digital solutions, growth strategies, and industry insights
- Jul 24, 2023
Green Bowl: A Healthy, Plant-Focused Revolution Led by Chinedu Ikpechukwu
Chinedu Ikpechukwu is revolutionizing the Nigerian food scene through Green Bowl, a healthy and plant-focused restaurant that serves delicious and convenient meals made from locally sourced plant ingredients and caters to dietary restrictions while promoting sustainability.
AGreen Bowl - Jul 18, 2023
The Crafted Glory Brand: Sustainable Handcrafted Furniture with Ghanian Heritage
Crafted Glory is a sustainable furniture brand that fuses Ghanaian and Scandinavian aesthetics, offering unique, handcrafted pieces rooted in heritage and ethical practices, as the founder, Kwadwo Som-Pimpong, crafts a legacy of positive impact and purpose.
ACrafted Glory - Jun 15, 2023
Tspices Kitchen: A Path from College Grad to Full-Time Nigerian Food Blogger
Dive into the flavorful journey of Tosin Samuel, the spirited force behind TSpices Kitchen, who turned her passion for Nigerian cuisine into a successful food blog. Discover how she's making traditional Nigerian dishes accessible to all, one vibrant photo and easy-to-follow recipe at a time.
ATspices Kitchen - Jun 15, 2023
Eric Brown: The Once Struggling Student Now Bridging the Tech Divide
From early academic struggles to Harvard graduate and tech education disruptor, delve into the transformative journey of Eric Brown Jr., who is breaking barriers to make technology accessible for all.
- Jun 8, 2023
Doobie Duke Sims: The Musician's Breakthrough Success in Fashion Design and Creative Entrepreneurship
Doobie Duke Sims transitioned from musician to fashion icon with his brand Snow Milk, earning a $278K annual revenue. His success comes from unique, resonating designs, and a collaborative spirit. Doobie plans to franchise Snow Milk and shares his journey via a course on WeFranch.
ASnow Milk - May 18, 2023
Des Morris' Touchmasters: The Immigrant's Game-Changer for American Soccer Parents
Des Morris, a former professional player, created Touchmasters, a unique coaching program to help parents guide their children's soccer skills and development, boasting successes like Brandi Chastain and Allan Houston.
ATouchmasters - May 12, 2023
Attract More Franchisees & close deals faster with ChatGPT-powered AI Assistant
WeFranch's AI-enhanced FDD Builder and AI Assistant streamline the franchise process, accelerating deal closures by providing quick, interactive access to franchise information and ensuring legal compliance. It simplifies FDD creation for franchisors and fosters transparency through verified reviews for potential franchisees.
- Apr 20, 2023
How They Got Their First 10 Franchisees: the Dirty Dough Case Study
Dirty Dough leveraged a high-profile lawsuit from competitor Crumbl, strategic marketing, and a simplified business model to rapidly attract franchisees, growing from a single location to 300 franchises within six months. Their story illustrates the power of narrative and accessibility in the competitive cookie market.
ADirty Dough - Apr 5, 2023
Top 12 Private Equity Firms investing in Franchising
The franchising industry is rapidly growing, and private equity investors are taking note. If you want to unlock the potential of a franchise you own or want to run, a strategic partnership with one of these 12 firms might be the right move.