Owner-Operator Tour Press Release

We are going on nationwide tour - hosting ten IRL events across seven cities in 2025.

Local owners unlock magic. Entrepreneurs are the most motivated people on earth. The distributed model of local ownership creates local leaders whose incentives are aligned with the long-term success of their communities. And these communities thrive when local business owners avoid the short term focus so common in larger enterprises. Local ownership unlocks win-win strategies that are rational when playing the infinite game.

Franchising is often misunderstood. Brands that put franchisees first succeed in the long run, because franchisees make or break a franchise.... Wefranch’s mission is to promote businesses who put franchisees first and bring transparency to the franchising process. So we intentionally designed this tour for serve prospective franchisees with world-class franchise opportunities in an interactive format.

Here’s how it works:

• 5 best-in-class franchisors presenting their business, with ample opportunities to meet-and-greet after the pitches
• Experienced judges who are unafraid to ask tough (but fair!) questions (here is a real example from our event)
• We’re touring the nation to come to YOUR local community in an intimate environment - so you don’t need to deal with airports and conference halls
• Franchisors will present one-at-a-time, so franchisees can hear from all panelists and ask questions. We did not invent this format - it has been highly effective in Silicon Valley, where startups pitch to venture capitalists.

No franchising experience is required. This event series is perfect for people passionate about their local communities and eager to serve. If you like to roll up your sleeves, and value hard work and agency - this is for you.

One more thing - our community of franchisees has consistently requested Chick-fil-A as their favorite brand. Chick-fil-A will present at each one of our ten events. Data and Community both speak to the opportunity Chick-fil-A represents.

Here is a chart showing the average unit volume (AUV) of top QSR brands:

This is a video from an education session where Tenisha, a successful zee shares her expertise with the NFLPA LA community:

Learn more at https://tour.wefranch.com/ .